AWARD WINNING PROPERTY DEVELOPMENT COMPANY, ACORN PROPERTY GROUP, BASED IN LONDON, CAME TO ORACLE DESIGN FOR NEW BRANDING, BROCHURES AND MARKETING MATERIAL TO BE USED FOR THEIR NEW DEVELOPMENT.
CLIENT
After more than ten years of regeneration in Britain’s city centers, Acorn has turned its
attention to the coast with the launch of ‘Acorn Blue’. Following the same design led ethos
applied to their developments in London and more recently the North of England, Acorn Blue
actively supports the rediscovery of some of the country’s favorite seaside resorts
through outstanding new architecture and sensitive conversions.
Acorn has already established itself in Cornwall with many new developments, including
the new 'Zinc' development in Newquay, Cornwall. At a ceremony in London, Zinc was
awarded the Daily Mail 5-Star Gold
Award for Best Development in Cornwall. Amongst
the Zinc development in Newquay, they have also built new developments called, 'Azure',
'Pearl', 'Cribbar' and 'The Whitehouse'.
OBJECTIVE
Acorn Property Group's South West Director, Stuart Brereton, came to us in January 2009
asking for new branding and brochure designs for their new development to be built over
the next year or so in Newquay, Cornwall.
SOLUTION
Initially Acorn had not decided on a final name for the development, so we designed 3
separate logo's, 'Cyan', 'Tides' and 'Reflection'. After initial concepts and meetings with
directors from London, we continued to develop the chosen name and logo 'Reflection'.
We then developed a final logo and brochure designs for the new property development
to be completed over the next year.
LINK: www.acornpropertygroup.org/acornblue