Bloom Recruitment Software.

Brand Identity.

Shaping a modern visual identity for Bloom recruitment software

We partnered with Bloom — a dynamic recruitment-software platform — to build a brand identity and visual system that reflects their ambition, clarity, and data-driven approach to hiring.

Our work included:

→ A development of their logo and modern visual identity system with fresh typography, a vibrant colour palette and graphical elements aligned with Bloom’s brand values.

→ Brand guidelines covering fonts, colours, illustration style and application examples — ready for rollout across digital, print, and marketing materials

→ Custom graphical and illustration assets to give Bloom flexibility, personality, and a cohesive visual voice.

Bloom helps recruiters “think smarter” — breaking down job specs, benchmarking salaries, surfacing client intelligence and market trends to enable data-driven outreach, faster matching, and more effective recruitment. 

The result is a confident, flexible identity that mirrors Bloom’s role as a modern tool for recruitment teams — giving them a strong platform to grow.

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